High intent
Reach customers actively searching for asset finance right now.
GLead Generation with Google Ads
Google Ads for finance brokers.
Google Ad campaign built to generate more leads, settle more deals, and grow your brokerage.
Pay-Per-Click Advertising
High-Performance, Strong ROI
Effective in Lead Generation
Pay-Per-Click Ads
High Performing ROI
Built for Lead Generation
01 — How it works
What is Google Ads?
Google Ads allows you to display targeted ads to the right people, at the right time, on Google search, YouTube, and millions of partner sites.
01
Search
02
Click
03
Convert
02 — Why Google Ads
Drive better leads. Close more deals.
Precise reach
Target your specific audience and customer type.
Budget control
Set spend limits and scale only what performs.
Clear measurement
Track leads, phone calls, conversion and ROI.
03 — Done differently
We optimise for leads, not clicks.
Campaigns are built around commercial intent, tight keyword control and conversion tracking. Every decision is tied to lead quality and business outcome.
Commercial-intent keyword strategy
Negative keyword protection
Call and form conversion tracking
Finance-specific ad copy
04 — The standard
It's all about conversion rates.
The goal of Google Ads for finance brokers - the highest lead volume, the highest lead quality, at the lowest cost per lead.
05 — Landing Page Impact
Convert clicks into leads.
You've paid for the click, now your landing page must convert the lead.
Poor Landing Page
generic-finance-site.com
Learn more
Contact
About us
Blog
No clear call to action
VS
High-Converting Landing Page
asset-finance.com.au
5.0 · 280+ reviews
Car finance, approved fast!
Low-rate car car loans approved in 24 hours. Compare from 30+ lenders. Apply Now!
Your name
Phone number
24hr approvals
Google·Trustpilot·AFCA
Poor Landing Page
generic-finance-site.com
Learn more
Contact
About us
Blog
No clear call to action
High-Converting Landing Page
asset-finance.com.au
5.0 · 280+ reviews
Car finance, approved fast!
Low-rate car car loans approved in 24 hours. Compare from 30+ lenders. Apply Now!
Your name
Phone number
24hr approvals
Google·Trustpilot·AFCA
The results
Poor Landing Page
Budget$5,000
Clicks1,000
Average CPC$5
Conversion Rate2%
Leads20
Cost Per Lead$250
High-Converting Landing Page
Budget$5,000
Clicks1,000
Average CPC$5
Conversion Rate8%
Leads80
Cost Per Lead$62
400%
More Leads
with a high-converting landing page.
6 Essential Elements of a High-Converting Landing Page
Fast Loading
Speed optimised for lower bounce rates.
Mobile Responsive
Seamless experience across all devices.
Clear Messaging
Instantly communicate your value proposition.
Strong CTA
One clear action guides users to convert.
Trust & Credibility
Build confidence with reviews and proof.
Simple Forms
Only ask for what you need to convert.
Better Landing Pages. Better Results.
The journey from search to settlement.
1
Google Search
Your prospect searches
2
Google Ads
They click on your ad
3
Landing Page
They land on your page
4
Lead
They submit their details
5
Application
You lodge their application
6
Settlement
The deal gets approved
7
Revenue
You get paid & grow
Want to know how your website or landing page performs?
We’ll identify what’s costing you leads and show you exactly how to improve your conversions.
Free Business Health Check
100% Free No Obligation Actionable Insights
06 — Campaign types
Reach customers across Google's network.
Search Ads
Target users on Google who search for specific keywords related to your business.
Display Ads
Using visual ads across Google's network of sites to build awareness in new markets.
Video Ads
Promoting video content to reach highly engaged users with dynamic video ads on Youtube.
Local Ads
Advertising geographically specific products or services to localized customers.
07 — What we manage
Google Ad campaigns optimised for results.
Keyword strategy
Buyer-intent terms, match types and exclusions.
Ad copy
Concise messaging written for finance searches.
Campaign structure
Clean account architecture built for control.
Ongoing optimisation
Bids, budgets, search terms and performance.
Conversion tracking
Forms, calls and meaningful lead actions.
Clear reporting
Simple reporting focused on useful outcomes.
08 — Our process
From audit to active growth.
09 — SALES & MARKETING SOLUTIONS
More solutions for better results.
Free 30-min strategy session
Ready to add Google Ads to your growth plan?
We'll look at your brokerage, understand your business' needs, and provide you with a custom digital marketing plan - completely free.